Friday, November 22, 2019

Plant-based meat companies: Beyond Meat and Impossible burger

Vegans and environmental conservationists can now sit easy and enjoy a “meaty” experience thanks to Beyond Meat, Impossible Burger, and a few other companies. Beyond Meat and Impossible Foods have
taken the world by storm, by redefining the veggies burger experience, since both their products mimic the texture of real beef.

With the rising cases of beef-related health concerns and the negative environmental impact associated with meat consumption, more and more people are looking to consume less beef.

Consumers’ response has been overwhelming for both companies, making them a perfect target investment for anyone looking to take part in responsible investing.

While investors from all walks of life have been yearning for a stake in “green” investments, private equity firms have been at the forefront of sustainable ventures, courtesy of efforts made by global stakeholders such as the UN in saving the planet for future generations.

When it comes to placements in plant-based meat companies, Beyond Meat and Impossible Foods have been the leading investments to watch out for. Through partnerships with bigger brands such as Burger King, these revolutionary enterprises are now attracting investments globally.Here are some quick facts about the two brands.

Beyond Meat

Beyond Meat was established in 2009 to provide plant-based protein that was as tasty as bacon, sausages, and meat. T ​he El Segundo, California-based food company strives to improve human health
using its plant-based protein products while fostering a positive impact on climate.

Other than that, Beyond Meat is also keen on improving the usage of natural resources and enhancing the welfare of animals.

As you would imagine, the company spent a great deal of time coming up with their plant protein recipes, which they describe today as the ultimate meeting point of nutrition and taste.

From the looks of it, the demand for plant protein isn’t about to fade away any time soon; we can expect the company’s revenue to grow by the day as they penetrate new markets and create more awareness on the need to consume green protein.

According to USB investment bank analysts, the current addressable market for Beyond Meat is estimated at $1.2 trillion. The analysts further projected that the food company’s revenue will hit $1.8bn in the next five years.

The recently ​published third-quarter report ​ of the food giant revealed approximately $92 million in revenue and a net income of $4 million.

Beyond Meat, whose IPO price of $25 has now more than tripled, boasts of a market cap of $4.9 billion.

Impossible Foods

Impossible Foods is Beyond Meat’s closest competitor and was founded in 2011 to offer plant-based substitutes to meat products. Headquartered in Redwood City, California, Impossible Foods announced another round of funding just after Beyond Meat’s IPO netting about $300 million.

Impossible Foods enjoys backing from renowned investors including ​Bill Gates, Khosla Ventures, and Google Ventures.

Just like its rival Beyond Meat, the company’s foundation is based on eradicating environmental and health concerns.

While it is not planning to go public any time soon, Impossible Foods has been on the limelight for its unique plant protein recipe, as well as its investment viability.

From what we could gather, the food processor has kept its cards close to its chest while probably only disclosing crucial business information to existing shareholders. However, according to a report by
CNBC, the company’s 2018 net revenue stood at $87.9 million, 170% up from the previous year’s $32 million.

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